It may not look like spring outside (is there still snow on the ground by you?), but it's rapidly approaching! This Sunday is Daylight Saving Time in most parts of the U.S. -- an indication that spring is right around the corner.
While it's too late to create promotional products to remind your customers to turn their clocks ahead this year, it's worth discussing what a great branding opportunity Daylight Savings presents. Generally speaking, giveaways that help people and/or are useful are most successful. What's more useful than a promotional item that serves as a reminder?
Let's take a look at a few products you could use to promote your brand for Daylight Saving Time:
1. Clock Shaped Stress Reliever
This might be the perfect Daylight Savings promotional product. Imprint our clock-shaped stress reliever with a friendly reminder about turning the clocks ahead along with the date. Then remind your recipients to give it a squeeze to cope with losing an hour of sleep!
Consider giving away branded calendars to call attention to Daylight Saving Time. Not only does a calendar include a built-in reminder about the beginning of Daylight Saving Time, but it also provides your business with 365 days of advertising! In fact, according to the Advertising Specialty Institute (ASI), 76 percent of consumers display their promotional calendars prominently in their homes or offices. Huge branding opportunity!
Springs, better known as "Slinkys," can be a fun reminder about Daylight Savings! As the saying goes, "Don't forget to spring ahead!" How cute would it be to add that popular expression to a promotional Slinky? Everyone will appreciate the reminder and love their new toy!
Have you seen any unique or interesting Daylight Saving Time promotions?