If you follow the Indiana Pacers, you're probably familiar with Area 55. The group -- hand-picked by NBA star Roy Hibbert -- comprises the wildest and craziest Pacers fans and aims to be the loudest section at every home game.
But how do Area 55 members show their support outside of Bankers Life Fieldhouse? Sometimes, they flash mob.
That's right; Area 55 members and Hibbert himself stopped traffic in Circle Centre Mall in Indianapolis, IN when they broke into dance to one of today's most popular songs, "Gangnam Style." Check it out:
In my opinion, the surprise performance was spot-on for a few reasons. First, the use of Psy's hit single made the flash mob relevant to everyone -- not just basketball fans. Second, the stunt gave Area 55 exposure outside of the arena. And finally, those unmistakable promotional t-shirts delivered a clear message: We're Area 55, and we're passionate about the Indiana Pacers.
Plus, Hibbert's Psy impression is uncanny.
What do you think? Is the performance cool or corny?